The Momentum of the Swing: Business Lessons from the Playground
The Momentum of the Swing: Why Starting is the Hardest Part (and How to Keep Going)
Have you ever stood in front of an enormous swing set—the kind built so tall it feels like you could launch yourself into the sky? Last weekend, while watching my daughter struggle to get one of those swings moving, I realized that the physics of a playground is a perfect metaphor for the mechanics of building a business.
The Frustration of the Standstill
When my daughter first climbed onto the seat, she was stuck. The swing was high, her feet couldn’t reach the ground, and no matter how much she wriggled, she couldn’t break the stillness. We often feel this exact same frustration in the early stages of a new venture. At the beginning, everything feels hard because you are pushing against gravity, uncertainty, and your own doubts.
It is easy to look at a stationary "swing" and feel like movement is impossible. In these moments, it is tempting to give up before you feel any progress at all.
The Power of the Initial Push
Sometimes, you can’t get moving on your own. My daughter needed a push just to break through that initial resistance. Business is no different. To get through the "stillness" of a startup, you need support, whether it comes from loved ones, mentors, or even strangers. That initial external force is often what allows you to finally take over and start building your own rhythm.
Finding Your Rhythm
Even for an adult, the seat can feel heavy and unmoving at first, requiring awkward determination to budge. However, once that momentum builds, the entire experience changes. What started as a struggle becomes predictable and even peaceful.
The transition from "pushing" to "soaring" happens through:
Repetition: Practicing your craft until it becomes second nature.
Systems: Developing the right habits that sustain your progress.
Intentionality: Learning to use small, purposeful shifts in your "weight" to maintain speed.
From Resistance to Flight
Eventually, the very work that felt like a heavy lift becomes the force that carries you. You move from needing a massive amount of strength to keep the swing going to using only tiny, efficient shifts of your body to keep the rhythm.
If you are currently in the "heavy" stage of your journey, don't lose heart. With support, consistency, and a few intentional movements, you will eventually find yourself flying.

